Rum Training Programme Launched in Europe

This rum education campaign is run by the West Indies Rum and Spirits Producers’ Association Inc. (WIRSPA) as part of its Authentic Caribbean Rum (ACR) Marque promotional campaign and is aimed at bartenders, mixologists and other drinks professionals.  Diploma sessions will run from April 2014 to November 2015 in major cities of Europe and North […]

Rum Support Project Leaflet Published

A leaflet explaining the CARIFORUM Rum Support Project has now been published in both English and Spanish.  They can be viewed and/or downloaded here: Project leaflet spanish Project Leaflet English

A Golden Age For Rum

Rum’s place in the world spirits market has been growing steadily for the past decade. The diversity of the category, the return of the cocktail culture and the rise of the educated consumer, has contributed to a growing global audience who are thirsty for guidance and knowledge about this incredible spirit. As part of the […]

WIRSPA adopts Code of Practice

WIRSPA has adopted a written Code of Practice to govern and promote the responsible advertising and marketing of spirits drinks by its members. It may be downloaded here: WIRSPA Code of Practice

Rum and the ACP Caribbean

Download a pdf copy here: RUM AND THE ACP CARIBBEAN final The Caribbean Sea covers over a million square miles and is home to a vast array of different cultures and languages representing all continents of the globe. Rum has played a significant role in the economic and social development of the Caribbean and Authentic Caribbean […]

The Authentic Caribbean Rum Marque

  October 2013:  The West Indies Rum & Spirits Producers’ Association Inc. (WIRSPA) has unveiled its Marque of provenance to support and promote Authentic Caribbean Rum (ACR) brands. The Marque is a visual symbol of provenance and quality, designed to help trade and consumers identify ACR brands, which is used to promote the development of […]

The Age Old Question

Ageing is one of the key elements in the art of creating Authentic Caribbean Rum. To further develop the flavour and colour of rum it must be matured or ‘aged’ and traditionally, the bulk of ageing is undertaken in oak barrels. Whilst in the barrel the rum acts on the oak, compounds within the wood […]

Rum Heritage and Production

Authentic Caribbean Rum has a rich and diverse heritage and is the product of a craft developed and refined over centuries. The range of Authentic Caribbean Rums available today, each with a distinct character of its own, reflects the diversity of the countries and people who produce the rums, a distillation of climate, geography, personality […]

WIRSPA Launches new Campaign for ACR Rum Marque

• New educational and awareness campaign for The Authentic Caribbean Rum (ACR) Marque launches across Europe, North America and other countries from 2013 to 2015 • The Marque will be present at Bar Convent Berlin 2013 as a first step to launch in new international markets • Recognised spirits professionals to be part of the […]

ACR Rum: Quality, Diversity and versatility

 October 2013 – The ACR Marque is a visual symbol of authenticity, quality and provenance that ensures a common standard of production across a rich and diverse region of the world that’s widely recognized as the home and birthplace of rum. Authentic Caribbean Rum is distilled in 30 distilleries around the Caribbean, and though not […]